While most digital marketing and online campaigns allow your for unlimited reach and what not regarding effective advertising. But with a market filled with digital people and digital ads….how do you differentiate yourself from the other companies…….well an idea I thought of is physical……what about old fashioned physical advertising does that still work? I think it has to or we wouldn’t keep getting all these direct mailers in the mail. So maybe we should give it a go, at Costco and some grocery stores they let you sample goods before you purchase them. Many times this is really effective. Well here’s an article on physical methods of advertising.